Design

Positive and Negative Space=

Leading Lines

Eye Path

A visual pathway inviting the viewer to explore the image and discover the subject.

Depth and Scale

Flat scenes appear three-dimensional and emphasize the size difference between foreground elements and distant subjects.

Focus

By directing attention, they make the subject more prominent and impactful.

Examples

Put Leading Examples Here

Simplification

Abstraction

Elements

Uses fundamental art elements (line, shape, color, texture, value) as the primary subjects.

Non-Representational

Avoids realistic depiction, aiming for emotional or intellectual impact.

Focus

Creates a visual experience centered on the arrangement and interaction of elements, not on recognizable objects.

Simplification

Reduces complex subjects to their most basic, recognizable aspects.

Reinforce Composition

Employs traditional design principles like balance, rhythm (repetition), unity, focal points, and directional movement.

Contrast

The juxtaposition of opposing elements to create visual interest and hierarchy.

Harmony

The visually pleasing arrangement of similar or related elements, creating unity, balance, and a sense of belonging.